Job Information
Abbott Senior Key Account Manager - Modern Trade in Bangkok, Thailand
Main Responsibilities
Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the region and create an omnichannel engagement strategy to influence customers/stakeholders to exclusively partner with, support, invest in, and stock Abbott products (Mapping the market)
Prioritize trade category opportunities within territory/area by using real-time omnichannel business intelligence to allocate resources
Leverage trade marketing, sales analytics, CRM data and other measures (as required) to coordinate, track and hold the account team accountable for progress against key account plans
Develops strategic, influential customer relationships of all types throughout the region and build customer loyalty and move towards partnership using multiple engagement channels (digital, remote/virtual & face-to-face) to gain a deep understanding of key accounts
Be the main communications link and serve as the contact person with that customer on all issues including but not limited to contract management, invoicing, operational problems, complaints, quality of service.
Builds strategic relationships with KOLs and hospital stakeholders across channels and platforms (digital, remote/virtual & face-to-face) to expand Abbott influence throughout the region, including leveraging these relationships to gain access to and build relationships with new customers
Better understand customer’s current and future needs and foster innovation to find new ways to serve customers. understand competitor activity and develop customer retention strategies
Innovate the use of digital tools and platforms to deliver different types of customer/business value to a variety of customers to develop an increasingly integrated omnichannel engagement in alignment with key account strategies
Collaborates with cross-functional teams (Marketing, Analytics, Training) to plan and execute brand strategy at the regional level and improve the quality of customer insights
Conducts strategic negotiations with key account decision-makers and stakeholders across the region to achieve win-win solutions that deliver unique value to key account organizations and drive long-term, profitable results for Abbott brands (Reduce sales cost)
Use Category Captainship to drive Categories to higher sales and profits for retailer and Abbott.
Outperform competition in share of shelve , visibility and product category placement to establish brands’ superiority at Key Account level
Actively participates in the S&OP process by supporting forecasting
Evaluates market dynamics based on market trends, formulate demand analysis framework and establish key priorities to analyse target customers in identifying opportunities to influence the market
Works with regional stakeholders and trade sales team to drive organisational policies and procedures for receipt, distribution and secure storage of Abbott Nutrition products, implementing solutions to prevent loses
Leads demand and sales forecasting to drive optimal pricing programs for key accounts
Maintains a strong talent pipeline through frequent talent analysis, development planning, and coaching
Experience/ Background
Bachelor degree in any field
Minimum 4 year of strategic account management, modern trade
Strong sales track record
High customer-orientation and strong relationship-building skill
Strong business insight skills, including integrating digital tools and platforms with traditional touchpoints across channels, and interpreting and translating online and offline customer behaviors into strategic activities
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call 224-667-4913 or email corpjat@abbott.com
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